The CMO Journal, by Sairam Krishnan

The CMO Journal, by Sairam Krishnan

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Sitemap - 2022 - The CMO Journal, by Sairam Krishnan

The CMO Journal's 2022-in-review

Why internal marketing is as important as external marketing

How is ChatGPT going to change marketing?

Why video is your startup's most effective branding channel

The best books on modern marketing

A short guide to managing up

How VWO overhauled their content and increased MQLs by 200%

Personal update: I'm part of the founding team of Atomicwork

My 10 principles of startup marketing

The marketing campaign is dead

5 tactical marketing guides to help you get more done

Give yourself more time

Why best practices don't work for marketing

Why Fast is a marketing success story

How to measure ROI on brand campaigns

Why PR is a full time job

How marketing really works

The writing process that helped me publish 100 newsletters

What I've learnt from sending out 100 newsletters in 2 years

How to (not) name your startup

What I learnt from Dave Gerhardt's new book

How to do great work: A reading list on careers and growth

The best kept secret of successful marketing teams

Career advice for the young and confused

The one word that will make you a better leader

How to make 21,000 people care about your funding news

Why product managers should not run marketing

Why less is more in marketing and business

A roadmap to finding your why

© 2025 Sairam Krishnan
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