Part 3 of Content Brand, a series on using content to ace your startup marketing
On the limits of a great brand, and why messaging matters
A longi-sh review of Invent and Wander, a collection of the Amazon founder's writing

February 2023

On the advent of AI writing and what it means for content marketing
On managers, mistakes, and what leadership and professionalism mean
A behind the scenes deep-dive into how great advertising comes together

January 2023

Part 2 of Content Brand, a series on how startups are using content to build brands
A short working guide to brand building at an early stage startup

December 2022

Looking back at my year as a professional, plus the best essays of 2022
And why marketers need to take it way more seriously than we do
I asked some marketers (and a VC) how they think our world is going to change
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November 2022

Part 1 of Content Brand, a new series on using content to ace your startup marketing